UI Designing Concept

What is User Interface (UI) Design?

User interface (UI) design is the process of making interfaces in software or computerized devices with a focus on looks or style. Designers aim to create designs users will find easy to use and pleasurable. UI design typically refers to graphical user interfaces but also includes others, such as voice-controlled ones.

Designing UIs for User Delight

User interfaces are the access points where users interact with designs. Graphical user interfaces (GUIs) are designs’ control panels and faces; voice-controlled interfaces involve oral-auditory interaction, while gesture-based interfaces witness users engaging with 3D design spaces via bodily motions. User interface design is a craft that involves building an essential part of the user experience; users are very swift to judge designs on usability and likeability. Designers focus on building interfaces users will find highly usable and efficient. Thus, a thorough understanding of the contexts users will find themselves in when making those judgments is crucial. You should create the illusion that users aren’t interacting with a device so much as they’re trying to attain goals directly and as effortlessly as possible. This is in line with the intangible nature of software – instead of depositing icons on a screen, you should aim to make the interface effectively invisible, offering users portals through which they can interact directly with the reality of their tasks. Focus on sustaining this “magic” by letting users find their way about the interface intuitively – the less they notice they must use controls, the more they’ll immerse themselves. This dynamic applies to another dimension of UI design: Your design should have as many enjoyable features as are appropriate.

Facebook’s easy-to-use layout affords instant brand recognition.

UI vs. UX Design

Often confused with UX design, UI design is more concerned with the surface and overall feel of a design, whereas the latter covers the entire spectrum of the user experience. One analogy is to picture UX design as a vehicle with UI design as the driving console. In GUIs, you should create pleasing aesthetics and animations that convey your organization’s values and maximize usability.

“If we want users to like our software, we should design it to behave like a likeable person: respectful, generous and helpful.”

— Alan Cooper, software designer and programmer

How to make Great UIs

To deliver impressive GUIs, remember – users are humans, with needs such as comfort and low cognitive loads. Follow these guidelines:

1. Make elements such as buttons and other Common Elements perform predictably (including responses such as pinch = zoom) so users can unconsciously use them everywhere. Form should follow function.
2. Maintain high discoverability. Clearly label icons and include well-indicated affordances.
3. Keep interfaces simple and create an “invisible” feel. Every element must serve a purpose.
4. Respect the user’s eye and attention regarding layout; focus on hierarchy and readability:
   • Alignment – minimize your number of alignment lines (think justified text); typically choose edge (over center) alignment.
   • Draw attention to key features using:
     • Color, brightness and contrast. Avoid including colors or buttons excessively.
     • Text via font sizes, bold type/weighting, italics, capitals and distance between letters. Users should pick up meanings just by scanning.
5. Minimize the number of actions for performing tasks but focus on one chief function per page; guide users by indicating preferred actions. Ease complex tasks by using progressive disclosure.
6. Put controls near objects users want to control.
7. Keep users informed vis-à-vis system responses/actions with feedback.
8. Consider defaults to reduce user burdens (e.g., pre-fill forms).
9. Use reusable design patterns to guide behavior regarding navigation and search functions.
10. Concentrate on maintaining brand consistency.